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Old September 8th 03, 05:01 AM
Jay Honeck
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The surviving company will usually optimize the product price to maximize
total profit. Many times, the optimal total profit is achieved with a

lower
product price generating significantly increased volume.


And how is this determined, if there is no other show in town to compete
against? Answer: By setting it at whatever the (formerly) rich pilot will
pay. If there is no UPSAT to field a competing product, what possible
incentive will Garmin have to lower the price?

No, less competition in the avionics world is going to hurt us all, I'm
afraid.
--
Jay Honeck
Iowa City, IA
Pathfinder N56993
www.AlexisParkInn.com
"Your Aviation Destination"