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Old November 3rd 03, 04:16 AM
Greg Esres
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Default Other CFI's currently marketing?

Share your tips and findings please =)

If I were interested in having a full instruction schedule, I don't
think it would be hard at all. The instructors I see who struggle to
get students generally don't do the basics

1) Show enthusiasm. Practice smiling and glowing when you talk about
flying airplanes.

2) Hand out your cards to strangers in bars, church, at your "real"
job, or leave them lying about in public places.

3) Sell the idea of an intro flight. Only $50 (or whatever) !

4) Wear flight-related clothing, and people will strike up
conversations with you.

5) Ask current students about friends or acquaintances who expressed
an interest in flying.

6) If nothing else, hang out at the flight school *all the time*.
Lots of guy get discouraged after a couple of hours and go home.

7) Don't be wimpy! Try to close the sale. Get people to commit. If
you truly love flying, you will feel like you're doing them a favor.


and most important:

8) Show enthusiasm. Practice smiling and glowing when you talk about
flying airplanes. (Did I say this already?)