In my opinion..........
Market it yourself.
Get yourself a website. Costco seems to have a good program -
costco.com/services/Web Site Hosting & Design Tools.
Advertise your website in magazines aimed at your audience........ boats,
planes, fishing,etc.
That's the key..... advertise your WEBSITE w/ a teaser describing your
product. A website is the cheapest way to get the information to the people
out there. Advertising can kill you.
Forget about getting your product into Home Depot, Costco, Sports
Authority,etc. ..... they really don't want to hear from you because.....
A) they have 35,000 sku numbers and they can't deal w/ 35,000 vendors
B) they don't buy "sole source".... meaning, from only ONE vendor/
manufacturer
C) somebody in the company has to back your idea as a good product.....
unlikely.... because if it bombs, that's not good for their career
D) whatever price you want, it's too high
E) if you could afford to put a million dollars of product into their
pipeline (for free) you wouldn't be in the game
F) I thought this was interesting..... stores don't own anything except the
cash registers .... all the merchandise doesn't get paid for (to you) until
60 to 90 days after it's been sold BY THEM. Neat, huh? In the mean time
you've re-stocked their shelves.
G) Forget about selling your patent to a big outfit like Stanley. They
don't want to hear from you either, for a different set of reasons.
Paintball, you do have a head start by being a mold maker. A product can't
involve cutting metal, wood or hand labor...... that means it has to be
injection molded, for it to be manufacturable on an industrial scale. The
best products drop from the press into the box.
I'm wishing for a surface grinder and an EDM machine and struggling w/ the
question...... should I build an RV-7A .... or .... continue ****ing away
time and money on "bright ideas" and molds. The plane is a sure thing,
developing products is more creative and potentially could pay for a
Bonanza...... see the dilemma?
Above all, KEEP YOUR DAY JOB.
Do it yourself. The fewer people you have to deal with, the better.
"LCT Paintball" wrote in message
news:vIL0e.987$NW5.104@attbi_s02...
the others are, having a good idea, developing your idea, making it
"manufacturable," packaging, having the money for molds, tooling, R&D,
and
a
production run.
I've got a leg up on most of that. I build plastic injection molds for a
living, so when I came up with a good idea, I built a mold from scraps I
had
laying around the shop. I had a great idea, I had a patent, I had a mold,
I
had great connections with molders, I figured the hard part was over.
WRONG!
The hard part for me is figuring out how to market the darn thing at a
price
the product can afford.
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