Jose wrote in
et:

My experience is that adding a 30K JPG increases the file size of
a word document by something like 600K. I have no idea why, but
this is typical for Microsoft Word. I once had a Christmas letter
I made - two pages, ten pictures, it was too big to send to
Microsoft itself.

I don't know what version of MS Word you're using but my experiences
with imbedded images shows a slight bump over the image size (but a
factor of 20? ... never happened).

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