The link doesn't work for me!
At 16:35 27 September 2010, bildan wrote:
On Sep 27, 5:17=A0am, Walt Connelly wrote:
Great stuff. =A0Seminole Lake Glider Port in Clermont, Florida is
about
t=
o
be featured on a local TV program called "Florida o a Tankful."
=A0One
of
our local pilots is heavily involved in a local cable company and has
some input into this program. =A0
I'm sure that most areas have some sort of local special interest
programming and they might be looking for stories such as local glider
schools and operations. =A0I've lived in this area for 25 years and
learned of the local gliderport by accident late last year. =A0The
news
media is a great potential source for the growth of our sport.
Walt
--
Walt Connelly
One can only hope for a continued drumbeat of exposure from the
media. I think this may be happening as one outlet sees what another
has done. Good stories tend to self-propagate. In advertising speak,
when everybody is covering the story, you have achieved a "Buzz". We
need to achieve a "Buzz".
Go talk to your local media outlets. Most are starving for story
material so they're prepared to listen to your pitch. Bring a copy of
Val Padget's "Media Kit" which is available from the SSA. Show them
this video: http://www.youtube.com/watch?v=3Du1WEX2CxId4