Peter Stickney wrote:

In article ,
Peter Kemp writes:
On Fri, 20 Feb 2004 04:21:51 GMT, Chad Irby wrote:

In article ,
(B2431) wrote:

Hey, watch the dam language.

Sorry, I've been under a lot of pressure lately.

Great, one bad joke trigger another, and then the floodgates open.

Man, that's, like, deep.

--
Pete Stickney
A strong conviction that something must be done is the parent of many
bad measures. -- Daniel Webster

I don't suppose any of you guys from overseas ever saw a great ad put out
in the UK by Carling Black Label ??

Carling makes a lager beer - and the thrust of their ads at the time had
someone doing some spectacular stunt or achieving something - all had the
punchline 'I bet he drinks Carling Black Label'

For instance, they had a good-looking guy driving a Ferrari, surrounding by
gorgeous girls etc etc - all done with consumate ease. His jealous mates
would grudgingly admire him - with the line- 'I bet he drinks.........etc'

Anyway, Carling put out an ad showing a German guard patrolling the top of
the Moehne dam on a cold night. He hears the sound on an aircraft....

In the Lancaster we see the RAF crew preparing to drop the mine, there is a
voiceover in a typically clipped British accent over the intercom (with a
crackling, echo sound) - "OK skipper, steady, left a bit, steady, down a
bit - bombs away".

The bomb is dropped and bounces towards the dam.........

The German guard on the dam ramparts, puts his rifle down, and as the bomb
bounces towards him, puts his hands up and palms the bomb away - like a
goalkeeper pushing the ball over the net!

This happens two or three time - as he 'saves' the dam - then comes the
punchline 'I bet he drinks Carling Black Label' !!!!!

The ad was very well made - in B&W - with wartime/training footage of the
bomb etc - all very real looking. In fact so real, that when you first see
it, it looks like a documentary - up until the guard palms the bomb away!!!

The very last bit of film shows the Lancaster climbing away - and bomb
aimer - without his mask on - talking in that same clipped voice that you
heard over the intercom - the joke being that he really does talk like that
!!!

(try talking into your cupped hands in a British wartime accent to create
the effect of an intercom and you will get what I mean)

The ad ran for only a few weeks - the veterans associations complained and
it was withdrawn.

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Ken Duffey - Flanker Freak & Russian Aviation Enthusiast
Flankers Website - http://www.flankers.co.uk/
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