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Old January 15th 07, 01:15 PM posted to rec.aviation.owning
Matt Barrow
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Posts: 603
Default Cherokee 235 vs Trinidad vs Comanche


"Jay Honeck" wrote in message
oups.com...
After 1973, there is simply no better fixed-gear aircraft than a
-235/-236.


If that were true they would have sold more than the handful they did.


Yeah, right. And if buyers were that smart, they'd stay at our hotel
for $69/night more often than the "Holiday Inn Express" for $99/night.


Alas (then as now) marketing ruled America, and, like lemmings to the
sea, buyers flocked to the brand with the bigger marketing budget. Only
many years later have pilots come to realize what an incredible
performer the 235 is.


Using the old BETA vs. VHS analogy....

Guess which of the two had the bigger advertising budget by far?

Honda spend virtually zip on advertising, but they can make cars fast
enough.

During the 80's and 90's the Japanese were blowing away Detroit while the
"Big Three" were outspending the Japanese big three by nearly 5:1 and 10:1
on advertising.

What was Piper's reputation in the 60's and 70's compared to Cessna? Who was
up and down and around and around?