A reluctance to take the controls

Jay Honeck writes:

It's inaccessible to many, but not most. Plenty of people who *could*
fly choose not to -- that is our target audience.

It shouldn't be. Yes, many people could fly if they made appropriate
sacrifices. But the vast majority of people aren't interested enough
in flying to do that. If you try to address that market, you'll never
succeed.

The cost/benefit ratio has to be attractive. The cost of GA is so
extraordinarily high that only a tiny few are willing and able to pay
it. Unless you reduce the cost, it will always be a minority
activity.

That's the least of our worries.

Tell that to pilots in the District of Columbia.

It's not the airplanes -- it's the freedom. That's what we need to
accentuate.

It's laudable to make women more welcome and I'm sure it would improve
their stats, if the macho men could force themselves to do it.
However, flying is always likely to appeal to more men than women, so
a 50/50 ratio would be unlikely.

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