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Ron Natalie writes:
And paying engineers to design the software that backs up pushing the button. Maintaining a cartography staff to handle the fact that there are holes in the government provided data. Maintaining 24/7 customer support for people who can't figure out how to download the data. Oh, and paying for liability insurance or self insuring in case someone gets a judgement. Oh and maintaining legal counsel to defend against a number of lawsuits pending against them at any given time claiming they were responsible for real or perceived responsibility in an accident. All that, plus a 95% mark-up for profit. Oh yeah, it's such a profitable business that Google and every other computer company is clamoring to get into the biz. It's not a free market. -- Transpose mxsmanic and gmail to reach me by e-mail. |
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