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#1
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One other thing... I have noticed that many of the basic hotels I've been
around have no restaurant attached to them, but are built in an area that has lots of separate basic restaurants nearby. I'll bet there's a reason for this. That's what we are now. In fact, within 1 mile of the inn, there are currently over 50 restaurants. Six of them are within walking distance. It's a university town. Unemployment is non-existent, everyone works for the Gummint, and there are lots of underworked, over-paid people that have time on their hands, yet eat out every meal. Unfortunately, most nearby restaurants are either "bottom feeders" (McDonalds/Wendy's/KFC/etc.), or "top feeders" (fru-fru restaurants with tiny portions and over-sized prices). There are no "middle of the road" restaurants, which (IMHO) presents an opportunity. -- Jay Honeck Iowa City, IA Pathfinder N56993 www.AlexisParkInn.com "Your Aviation Destination" |
#2
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Jay Honeck wrote:
One other thing... I have noticed that many of the basic hotels I've been around have no restaurant attached to them, but are built in an area that has lots of separate basic restaurants nearby. I'll bet there's a reason for this. That's what we are now. In fact, within 1 mile of the inn, there are currently over 50 restaurants. Six of them are within walking distance. It's a university town. Unemployment is non-existent, everyone works for the Gummint, and there are lots of underworked, over-paid people that have time on their hands, yet eat out every meal. Unfortunately, most nearby restaurants are either "bottom feeders" (McDonalds/Wendy's/KFC/etc.), or "top feeders" (fru-fru restaurants with tiny portions and over-sized prices). There are no "middle of the road" restaurants, which (IMHO) presents an opportunity. It may be an opportunity, or it may be that their is no market for a middle of the road restaurant. Only one sure way to find out though... :-) Matt |
#3
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Jay Honeck wrote:
It's a university town. Unemployment is non-existent, everyone works for the Gummint, and there are lots of underworked, over-paid people that have time on their hands, yet eat out every meal. But *your* customer base is mostly from elsewhere and doesn't fit that profile. You should figure out what they are likely to want and try to provide that. You are also in a unique position to match your hours of operation to the arrival times of most of your guests, or perhaps provide room service at odd hours. I still have unfond memories of checking into a hotel in Savanah five minutes after the restaurant closed. George Patterson Coffee is only a way of stealing time that should by rights belong to your slightly older self. |
#4
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![]() "Jose" wrote One other thing... I have noticed that many of the basic hotels I've been around have no restaurant attached to them, but are built in an area that has lots of separate basic restaurants nearby. I'll bet there's a reason for this. But Jay's hotel is anything but a basic hotel. I think opportunity lies with this fact. Still, he will need the walk in clients, but lots of other choices nearby still do nothing to keep the parking lot from being full, if the formula is right. -- Jim in NC |
#5
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![]() "Jay Honeck" wrote Iowa City is like the "anti-Iowa" in many ways. It's got dozens of "fru-fru" restaurants (a rarity in the rest of Iowa), thanks to the University crowd, all of which serve tiny portions at outrageous prices. You can get excellent Indian, Vegetarian, Mediterranean, Japanese, French, and California (whatever *that* is) cuisine -- but you CAN'T get a decent burger or breakfast served all day for less than $15 per person. IMHO, a restaurant with those two items, reasonably priced and served fresh, would make a mint in this goofy town. I see a need for a dual restaurant. One, with a low profit margin, going with the cheep burger and breakfast all day, more like a grill. Another "fine food" with the killer atmosphere and fancy food, to suit the high rollers that fly in for a fantasy weekend. Also, the people around town that want to spend for the suite and/or a great meal, anniversary dinner, or whatever have their night spot, and you get a higher profit margin. The advantage of having a place to stay that has food on site has great appeal. Having a grill for breakfast and lunch, then a 5 star meal at night is a real draw, I think. Will it be possible to have the plane parking for hotel use, also? That sounds like another winner. A heated and AC walkway attached to the hotel would be another plus. As I see it, you need to purchase that land. There is no other buy that can give you the possibilities like attached land can give you. For that plot, all you can say is location, location, location! g, and it does not come available, every day. Sorry for rambling. Just a few thoughts. -- Jim in NC |
#6
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I see a need for a dual restaurant. One, with a low profit margin, going
with the cheep burger and breakfast all day, more like a grill. Another "fine food" with the killer atmosphere and fancy food, to suit the high rollers that fly in for a fantasy weekend. Also, the people around town that want to spend for the suite and/or a great meal, anniversary dinner, or whatever have their night spot, and you get a higher profit margin. We also want to make the first floor available for banquets. Banquet halls are in very short supply in Iowa City, for some reason. As I see it, you need to purchase that land. There is no other buy that can give you the possibilities like attached land can give you. For that plot, all you can say is location, location, location! g, and it does not come available, every day. Absolutely. I see that land as key to our future business -- to the point where if we DON'T get the land, we may as well close up shop. (Depending on what would be built there, of course...) -- Jay Honeck Iowa City, IA Pathfinder N56993 www.AlexisParkInn.com "Your Aviation Destination" |
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Just curious Jay, I have no idea what the economy in IA is like, what
kind of money are we talking about? The Monk |
#8
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Jay Honeck wrote:
We also want to make the first floor available for banquets. Banquet halls are in very short supply in Iowa City, for some reason. In that case, you might collaborate with some local organization. Here, many fraternal orgs (like the Knights of Columbus) rent out their meeting halls as banquet halls. Perhaps you could do the reverse. There's also a diner in Edison, NJ (called "The Pines" for some reason not involving trees that I can see) that does exactly what you have in mind. Most of the money comes from being a typical New Jersey diner, but they have room for banquet hosting. Jersey diners are real phenomenae. Large meals, lots of selections, reasonable prices, and open long hours. Don't know how they do it. George Patterson Coffee is only a way of stealing time that should by rights belong to your slightly older self. |
#9
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I've worked in my family's bakery, been a short-order cook and
a bartender. What you're proposing sounds fantastic...if it weren't in Iowa, away from the mountains (75 min. door to door for skiing) I'd be there post-haste! Yes, you need the banquet space. Start with breakfast & lunch OR only lunch & dinner. Once business gets established, then go for more. |
#10
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Does the university have a program in hospitality? If so, the
faculty will probably have the experience you need. Otherwise, you may want to contact some of the schools (Johnson & Wales, Colorado Culinary Arts, Food Network, etc) about it. It's a business -- you need a business plan, etc. You may also want to contact some of the more successful restaurants at airports. These shops really do a very large catering business for the bizjets, etc. in addition to the walk-in crowd. "Perfect Landing" at APA is a great example. They used to be open only for breakfast & lunch but last year also opened for dinner (usually only the locals will be there for dinner). Booming business. If the school has a hotel & restaurant program, then they'll be delighted to use you as an internship source! Experience for the students, affordable labor for you. |
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