Cherokee 235 vs Trinidad vs Comanche

"Jay Honeck" wrote in message
oups.com...
After 1973, there is simply no better fixed-gear aircraft than a
-235/-236.

If that were true they would have sold more than the handful they did.

Yeah, right. And if buyers were that smart, they'd stay at our hotel
for $69/night more often than the "Holiday Inn Express" for $99/night.


Alas (then as now) marketing ruled America, and, like lemmings to the
sea, buyers flocked to the brand with the bigger marketing budget. Only
many years later have pilots come to realize what an incredible
performer the 235 is.

Using the old BETA vs. VHS analogy....

Guess which of the two had the bigger advertising budget by far?

Honda spend virtually zip on advertising, but they can make cars fast
enough.

During the 80's and 90's the Japanese were blowing away Detroit while the
"Big Three" were outspending the Japanese big three by nearly 5:1 and 10:1
on advertising.

What was Piper's reputation in the 60's and 70's compared to Cessna? Who was
up and down and around and around?

In article ,
"Matt Barrow" wrote:

Alas (then as now) marketing ruled America, and, like lemmings to the
sea, buyers flocked to the brand with the bigger marketing budget. Only
many years later have pilots come to realize what an incredible
performer the 235 is.

Using the old BETA vs. VHS analogy....

Guess which of the two had the bigger advertising budget by far?

Comment for both Jay and Matt:
Marketing is not just how many $$ spent, but where the $$ go.

--
Bob Noel
Looking for a sig the
lawyers will hate

In a previous article, Bob Noel said:
In article ,
"Matt Barrow" wrote:

Alas (then as now) marketing ruled America, and, like lemmings to the
sea, buyers flocked to the brand with the bigger marketing budget. Only
many years later have pilots come to realize what an incredible
performer the 235 is.

Using the old BETA vs. VHS analogy....

Guess which of the two had the bigger advertising budget by far?

Comment for both Jay and Matt:
Marketing is not just how many $$ spent, but where the $$ go.

And never forget that big boost that Cessna got because their 172s and
182s were similar to the 152s that so many students trained in. Piper
really should have brought out a cheap 2 seat trainer that looked more
like a Cherokee, instead of the Trauma-hawk.


--
Paul Tomblin http://blog.xcski.com/
Never meddle in the affairs of NT. It is slow to boot and quick to crash.
-- Stephen Harris

"Paul Tomblin" wrote in message
...
In a previous article, Bob Noel said:
In article ,
"Matt Barrow" wrote:
Using the old BETA vs. VHS analogy....

Guess which of the two had the bigger advertising budget by far?

Comment for both Jay and Matt:
Marketing is not just how many $$ spent, but where the $$ go.

And never forget that big boost that Cessna got because their 172s and
182s were similar to the 152s that so many students trained in. Piper
really should have brought out a cheap 2 seat trainer that looked more
like a Cherokee, instead of the Trauma-hawk.

There goes my new keyboard!!! :~)

Paul Tomblin wrote:




And never forget that big boost that Cessna got because their 172s and
182s were similar to the 152s that so many students trained in. Piper
really should have brought out a cheap 2 seat trainer that looked more
like a Cherokee, instead of the Trauma-hawk.

That's what the 140 was.

In article ,
Newps wrote:

And never forget that big boost that Cessna got because their 172s and
182s were similar to the 152s that so many students trained in. Piper
really should have brought out a cheap 2 seat trainer that looked more
like a Cherokee, instead of the Trauma-hawk.

That's what the 140 was.

not really. The 140 is like a 150hp 172 in performance, way more
speed, etc than a 150/152

--
Bob Noel
Looking for a sig the
lawyers will hate

On Mon, 15 Jan 2007 13:27:47 -0500, Bob Noel
wrote:

In article ,
Newps wrote:

And never forget that big boost that Cessna got because their 172s and
182s were similar to the 152s that so many students trained in. Piper
really should have brought out a cheap 2 seat trainer that looked more
like a Cherokee, instead of the Trauma-hawk.

That's what the 140 was.

not really. The 140 is like a 150hp 172 in performance, way more
speed, etc than a 150/152

Part of its problem. The perception when I learned to fly, in '68,
was that the PA28-180 was the Piper alternative for the 172's
mission. The 140 was neither fish nor fowl, and offered the
temptation of two back seats that you could not safely fill with
adults.

My impression was also that there were far more FBOs with 150s to rent
than 140s. My actual experience as a student and renter was at
Torrance, but I think it was the same at Hawthorne, Santa Monica and
Van Nuys, the other 3 big GA airports on the West side of the LA
basin. I do believe that the prevalence of 150 trainers boosted
Cessna sales over Piper.

My personal impression was that Cessnas were crackerboxes with flight
controls that had all the precision of the gearshifter in a VW
Microbus, while Piper handling reminded me of steering 1950s Chevy
pickups. My favorite rentals were Yankees and the FBO's Luscombe 8E.
(I was skinnier then.)

Now, almost 40 years later, I'm grateful to fly what I can get my
hands on.

Don

"Bob Noel" wrote in message
...
In article ,
"Matt Barrow" wrote:

Alas (then as now) marketing ruled America, and, like lemmings to the
sea, buyers flocked to the brand with the bigger marketing budget. Only
many years later have pilots come to realize what an incredible
performer the 235 is.

Using the old BETA vs. VHS analogy....

Guess which of the two had the bigger advertising budget by far?

Comment for both Jay and Matt:
Marketing is not just how many $$ spent, but where the $$ go.

True! AIR, _Marketing_ is the research end of things(i.e., identifying a
market niche), _Selling_ (Sales) is the advertising and promotion side.

Again, IIRC, Japan spent a lot more on RESEARCH, Detroit spent a fortune on
advertising, but made what THEY wanted to make and didn't give a damn about
what the consumers wanted. The rest, as they say, is history!