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#1
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Jim,
You're right about the troll-like tone of Christley's attack post. A little background: He's miffed at me because of some past threads where he didn't appreciate being corrected on some technical points. Also thanks for pointing out the importance of editorial integrity in enthusiast magazines. The vast majority of these magazines are nothing but shills for industry, with the car magazines being the worst. I buy most of the aviation rags -- but mostly for the entertainment value and the pictures. There is very little real info to be had in any of them, with the notable exception of Peter Garrison in Flying who has always provided very insightful writing. Full props to Dick Collins too, who is probably the most weather-knowledgable guy out there and can really talk common sense when it comes to safety. The most readable and honest aviation journalist I have ever read is John Deakin who used to write a column for AVweb, but has been on a hiatus lately. Here is a great storyteller with all kinds of flying adventures from a long and colorful career. He is one of the most well-rounded pilots you will ever come across with terrific insight into all aspects of airmanship and a great technical knowledge of the mechanical side of aircraft as well. A real airman in the classic sense of the word and a great writer too. Mike Busch is also an honest and very readable writer and can also be found on AVweb. For anyone who hasn't discovered these guys yet, go to AVweb and read every one of their back columns. Yuu will get more real honest info than reading the newstand aviation magazines for a hundred years. Regards, Gordon. "Jimbob" wrote in message ... On Sun, 18 Sep 2005 05:44:24 GMT, Ernest Christley wrote: This is the tragi-comic state of "journalism" in the enthusiast magazine sector. The bottom line is that the reader counts for zero, while the advertiser is king. And issues like safety and price-gouging are swept under the carpet by editorial apologists. Bzzt! Wrong. The reader accounts for about $4.50 per magazine. That just barely will cover the cost of printing...maybe. The major revenue, the money that will keep the lights on, comes from....you guessed it...the advertisers!!! And guess, what...I don't give money to people who say bad things about me. And I don't ask that from others. You could have kept Flying honest if you were willing to open your checkbook. But of course, as is all to typical now days, you expect others to sacrifice to coddle you. This is bordering on troll territotory, but I will bite. I think he expects what everyone else expects. An honest review. Anything less than that is just marketing. I have a susbscrition to Flying, but I'll be damned if I am going to buy the magazine if it's just a schill for the aviation comanpies. There are plenty of "Marketing" mags out there for many industries. All they are is marketing slicks and maybe an occasional fluff article. They beg you to get a free subscribtion so their demos are better and advertising revenue goes up. That not what I expect from Flying. If I pay, I expect information. The thing you forget about in you money equaiton. Advertising pays the bills, but without subscribers, their advertising doesn't bring in squat. I used to subscribe to a SCUBA magazine that was pretty good in the past, but then it really started regurgitating the marketing slicks that the regulator companies produced. So I stopped subscribing. They didn't miss me perhaps but that rag is known in the industry as a hack magazine and I think that the only people that subscribe are newbies that don't know any better. Their revenue is currently suffereing. Want a magazine that tells the truth and isn't worried about advertisers (cause they don't have any), the subscribe to "Consumer Reports". Good magazine. Doesn't have a lot to do with aviation. Maybe you can be that enterprising individual that is so much smarter than all the guys-n-gals that are giving it their all, Gordon. Personally, I've been building my Delta for over 3yrs now, in conditions not far removed from the Allegro's that are being put together down in Sanford. If I was expecting to feed and house my family from building airplanes, I'd have to look at $100K as fairly minimal. Hope your plane turns out well. And I would expect that most of your equipment is idle while you are working on one particular part. This is called inefficiency of production. I'm betting Allegro is using an assembly line concept that is a little more efficient with their resources. If not, than that's the problem. Furthermore, sportsplanes will be a marginal part of the aviation scene, even if the planes were available for $25k. You don't make any money with a light plane. They can't even be used as a serious mode of transportation with most pilots, because the weather can rise up at any time and destroy the best laid plans. Very few people could even use one to get to work. They are toys, and they will always be toys until someone finds a way to make money with them other than building and selling them or giving flight training. That keeps the market volume low, which drives the price up. Agreed, but even toys have to reasonably priced. So, get over the price-gouging bull, until your ready to introduce the Arnaut CloudWunker costing less than an average family sedan. If you don't like the prices of the products of offering to you, don't buy it. He isn't buying. That's the point. Jim http://www.unconventional-wisdom.org |
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#2
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Gordon, I'm gonna have to take out an AOL account because this is a
"met too" post ![]() Right there with you about auto magazines. Fun to read, but they are primarily marketing (Motor Trend is the worst, some of their picks for Car of the Year turned out to be the worst lemons- Chevy Vega, Renault Alliance...). I enjoy the same authors you do- Garrison, Collins, Deakin- for the same reason- substance. The same reason I sift through the entertainment, flame wars, and occasional troll on this group, because there's real substance to be found. |
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#3
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Jim,
I have an idea for the auto magazines and the other enthusiast magazines who are falling over themselves to be marketing glossies for manufacturers. Why don't they offer to sell themselves to an industry consortium, say the big automakers for the car magazines, the airplane makers for the aviation mags, etc? That way there would be none of this charade about "separation" between advertising and editorial, and readers would know clearly who is standing behind the message that they are reading. This way there would be no need for advertising. The editorial content would be advertising enough (not that it isn't already). Plus they would probably give away subscriptions to anyone who wants them, because the point is not to make money but to market their products. I think this would be a much more sensible and honest solution. And what would be the difference? At least one person here has said he is okay with the fact that advertisers call the shots and effectively muzzle this so-called "press" from reporting anything negative --such as dangerous safety issues with products. Since they pay the bills they have a right to get only positive press, even if their product will kill or maim you. So at least with the magazines being owned outright by industry, there would be an element of honesty that is not present now, where readers in fact think that the "press" is free and independent and don't realize that it is de facto "owned" by the advertisers. And if this trend continues we could see the mainstream national media going in this direction. Before long that news magazine that you trusted to inform you honestly and truthfully about about important matters of politics, life and death, covering up information that is negative to their advertisers. So what if that consumer product can kill you or your baby? You will never hear about it because the news magazine editor is saying "yes, boss" to the advertiser that makes the product. That's why people care about such a stupid thing as a free press -- which doesn't mean just free of government control, but free of any outside control, especially from powerful groups with lots of money. The role of the fourth estate in any civilized society is an important one, but I guess some people think that you should still be able to own the free and independent press as long as you write the checks. Regards, Gordon. "Jim Carriere" wrote in message ... Gordon, I'm gonna have to take out an AOL account because this is a "met too" post ![]() Right there with you about auto magazines. Fun to read, but they are primarily marketing (Motor Trend is the worst, some of their picks for Car of the Year turned out to be the worst lemons- Chevy Vega, Renault Alliance...). I enjoy the same authors you do- Garrison, Collins, Deakin- for the same reason- substance. The same reason I sift through the entertainment, flame wars, and occasional troll on this group, because there's real substance to be found. |
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